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Qingmeng International School
Customer Portrait and Demand Pain Points
School Positioning:
A new high-end kindergarten in Manila, Philippines, practicing the concept of “whole person education” and focusing on cultivating children's diversified development.
Core requirements:
√ Build the visual system of the campus from scratch, the school uniforms need to convey the sense of international elite and children's vitality at the same time.
√ High functionality and freedom of daily activities to adapt to the tropical climate.
Original Pain Points:
◆ New schools have no historical school uniform reference and need to quickly establish brand recognition.
◆ Traditional British school uniforms are heavy and clash with Manila's hot and humid climate.
Solution Panorama
Cultural Digging and Design Positioning
Climate Adaptive Design
● Based on Manila's annual average temperature of 28℃ and humidity of 80%.
● Adopting a three-layer composite structure
Outer layer: lightweight, breathable and quick-drying fabrics
Lining: double-sided brushed skin-friendly material.
● Improved design elements:
● Improved design elements: ✓ Retained Harrow School collar.
✓ Short-sleeve shape + three-dimensional cut to enhance breathability.
Visual symbols
● School logo design:
Core element: Sproutville International School's initials SIS.
Color system:
Red (energy) Yellow (sunshine)
Green (Nature) Blue (Academic)
● Principle of applying British elements:
▶ Checks are only used for collar/cuff decoration
▶ Metal fittings are replaced with food-grade silicone.
Full Process Service Highlights
◆ 3D Visualization Synergy:
Through the three-dimensional style on the body display technology
Real-time confirmation of cross-border pattern/color matching
Agile response mechanism:
48 hours of fast modification response (12 design iterations in total)
Typical optimization cases:
① Increased crotch mobility of pants by 3cm.
② Replacement of buttons with Velcro system.
◆ Growing fit system:
Adjustable waist design (3cm stretch zone).
The amount of reserved seams in key areas can be released.
Achievements and influence
● Brand building achievements:
The school uniform system became the core visual element of the school's official website.
Click rate of enrollment brochures increased by 42%.
● User Testimonial:
“The design team perfectly combined international aesthetics with children's needs to create the most recognizable mobile business card for us.”
--School Affairs Department of Qingmeng International School
Core Service Advantages
▌ Cultural Translation Capability:
Chinese/English/Filipino language synergy
International school uniform case database (2000+ reference programs)
▌ Quality control guarantee system:
ISO9001 certified production base
57 child-specific tests (including skin irritation test)
▌ Value-added services:
Free “School Uniform Wearing Guide” (including four-season matching program)
Provide emergency replenishment green channel
Visualization of the presentation program
Suggested combination
Three-dimensional effect comparison group:
[design manuscript] → [3D on the body] → [ready-to-wear actual photo].
School Emblem Application Scenario Matrix:
| Main Emblem | Simplified Version | Monochrome Version | Embroidered Labeling |
Fabric test report (third-party organization)
Start your school uniform revolution now:
[Appointment Design Consultation] │ [Download Case PDF] │ [Get Quotation Program]
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Head office Address
Room 118.119, Building 1, No.18 Jin'ou East Road, Nancun Town, Panyu District, Guangzhou, China
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